Martech spend to soar as marketers carry on regardless
Marketers’ love of a gadget might not have been a resounding success so far, but there are no signs of them giving…
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WPNC revives Chameleon as charity tech specialist
More than 25 years after it first launched and a decade since it joined WPNC, technology business Chameleon is shifting…
Wavemaker recruits OMD chief as Rightmove moves in
Wavemaker UK is bolstering its content and brand experience offering with the appointment of a new managing director to lead…
‘Dozens’ of CMA concerns block Google cookie demise
Google faces a major challenge to keep to its deadline of phasing out third-party cookies in its Chrome browser this…
Brits reject Amazon Prime ‘pay extra to go ad free’ plan
Amazon might have narked millions of its customers by effectively forcing them to view advertising on Prime movies and TV…
Rapp boosts staff offer with new chief and advice app
Rapp UK is boosting its “caring, sharing” employer positioning with the appointment of new senior vice president of people Terence…
Cybersmile Foundation ‘Witch Trials’ fights online abuse
The Cybersmile Foundation is aiming to combat the growing threat of cyberbullying and online abuse with a new ad campaign…
Govt’s AI apocalypse fears ‘put UK tech goldrush at risk’
The Government’s obsession with the “AI apocalypse” means the UK could to miss out on the tech goldrush and, much like…
Deluge of emails sees Brits long for return of direct mail
Further evidence has emerged of consumers’ increasing shift away from digital to print with email-only campaigns seeing a sharp decline…
Defence industry guns for digital skills as crisis looms
It seems the marketing industry is not the only sector facing a digital and data skills crisis, with the UK’s…