That was then, this is now… the world according to AI
In the final instalment of our series revisiting the major industry issues we pinpointed at the end of 2022 we…
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That was then, this is now… for UK marketing budgets
This time last year, the country was still in the midst of a cost of living crisis, and the advertising…
That was then, this is now… for data protection reforms
This time last year, it appeared that the UK data protection reforms – hailed by Government ministers back in 2021…
That was then, this is now…for the digital skills crisis
In the first of a series of articles, Decision Marketing revisits the major industry issues we pinpointed at the end…
2023 Creative Review of the Year: The 11 that hit 10
Many marketers will no doubt be glad to see the back of 2023, with the double whammy of budget cuts…
Trivago brings AI to the fore in TV advertising refresh
Global hotel search platform Trivago is embarking on a major relaunch featuring a new visual identity, which will debut with…
Unlimited and Pablo scoop DSIT ‘innovation’ business
The Department for Science, Innovation & Technology has appointed Unlimited and Pablo as its creative and strategic agency with a…
‘Never say never’ but Govt resists fresh calls for AI law
The UK Government is sticking to guns on new laws covering artificial intelligence, insisting that it is a case of…
Edinburgh Napier team nets DMA Breakthrough Award
Two students from Edinburgh Napier University – Gemma Rundell Skelding and James Gadsby – have scooped this year’s DMA Breakthrough Award,…
Tesco Clubcard members get free festive movie nights
Tesco is expanding its “Become more Christmas” campaign by joining forces with UK multiplex cinema chain and Clubcard rewards partner…