Merlin expands Wavemaker account for $58m bonanza
Merlin Entertainments, the global company behind over 140 attractions including Alton Towers, Legoland, Madame Tussauds, The Dungeons, Sea Life Centres,…
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Oliver chief Chris Woodward joins CTI Group as CEO
Oliver Agency UK group chief operating officer Chris Woodward has joined digital agency CTI Group as chief executive, taking over…
Lloyds hires new group CMO from Standard Chartered
Lloyds Banking Group has finally appointed a permanent chief marketing officer, eight months after handing the role to former director…
Walkers channels Vincent Price in monster pack spot
Walkers Crisps is tapping into the build up to this month’s Halloween with a vintage horror campaign designed to boost…
Brentford FC makes it a hat-trick for Fresh Relevance
Brentford FC has become the latest Premier League team to bolster its online personalisation strategy for fans, joining Wolves and…
Eagle Eye revenues soar as martech readies AI launch
Eagle Eye, the martech firm backed and run by former Tesco chiefs Sir Terry Leahy and Tim Mason, has witnessed…
GroupM unveils Empower scheme for female leadership
WPP-owned media agency GroupM is aiming to do its bit to promote women in the industry with the launch of…
Tesco woos brands with major ad platform expansion
Tesco is ratcheting up its retail media operation by expanding the range of onsite and in-store channels, offering new advertising…
Eurostar ‘North Star’ hails relaunch and new loyalty club
The Eurostar Group, formed from last year’s merger of Eurostar and Thalys, is launching a major rebrand, with a new…
Armed forces veterans offered data analytics training
Armed forces personnel are being offered the chance to transition to civilian technology careers with a new deal providing them…