Retail chiefs invest in instore UX to woo back shoppers
Bricks and mortar retail marketing bosses have come out fighting following the near annihilation of the high street during the…
News
Royal Mail nets Sky Zero TV spend to flag green aims
Royal Mail has emerged as one of the five winners of the Sky Zero Footprint Fund, a £2m initiative which…
DWP hunts new digital chief to drive £1.4bn DX budget
The Department for Work & Pensions has launched a recruitment drive for a new digital and data chief, on a…
Tesco joins forces for giant digital display ad network
Tesco and its data division DunnHumby have joined forces with JCDecaux to create what they claim will be the largest…
Unilever chief scoops top marketing role at Pandora
Global jewellery brand Pandora has drafted in senior Unilever executive to spearhead its marketing operations following the departure of former…
Wakey, wakey: Data breaches cost UK firms £4bn a year
Data breaches may now be so common that they are in danger of being dismissed but a new study should…
Co-op brings in MullenLowe to overhaul digital strategy
The Co-operative is overhauling its customer marketing strategy to drive growth across the entire group and has appointed MullenLowe Group…
Pay still priority for staff but ethics is catching up fast
The war in Ukraine has not only sparked global outrage and food inflation, it seems it has also contributed to…
Arriba, arriba! VCCP nets Old El Paso international brief
General Mills has appointed VCCP its agency of record for the Tex-Mex-style Old El Paso brand across international markets, following…
Charities urged to take up bespoke virtual gift service
Charities are being targeted with the roll out of a bespoke virtual gifts platform, first used in Centrepoint’s Christmas campaign,…