Mind trials in memory virtual tree initiative with WPNC
The UK’s leading mental health charity, Mind, is testing an “in-memory” product that gives donors the chance to plant and…
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Curry reprises Cash for Trash with interactive billboard
Currys has devised an outdoor campaign which features old and broken gadgets which passers-by can grab hold of to relaunch…
Studio Retail hands bigger briefs to MediaCom North
Studio Retail, the online shopping company which sells clothing, greeting cards, gifts, and home and garden items, has strengthened its…
Martech stacks grow but golden nuggets prove elusive
With budget cuts and talent shortages starting to bite, marketers are increasingly turning to martech to do the heavy lifting…
Online shopping continues to fall despite summer of fun
England’s victory in the Women’s Euros and the summer heatwave might be bringing joy around the country but for online…
In the mood for Berlin? EasyJet unveils ‘playlist’ hols
Holidaymakers will now be able to book the break of their musical dreams following a collaboration between EasyJet and Spotify,…
ICO probes Sky Bet as odds lower on sector data abuse
The Information Commissioner’s Office stop-start investigation into the adtech industry has taken a new twist, amid calls for a full-scale…
UK marketers ‘are among the lowest paid in the world’
UK marketers are not only in short supply, they are also among the lowest paid in the world, with annual…
Chubby checker: Industry chews out TfL HFSS ad claims
The advertising and marketing industry has hit back at claims that Transport for London’s junk food ad ban has saved…
MSQ signs deal to bring in Salesforce CRM expertise
International creative and technology agency group MSQ has struck a formal partnership with Westbrook International, in a move designed to…