Charities told ‘It could be you’ in Lottery Fund breach
The National Lottery Community Fund, the organisation which uses money raised by the National Lottery to help communities in the…
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Dutch courage: TikTok hit with €750,000 privacy fine
Dutch authorities are continuing to show their disdain for TikTok, with the Netherlands’ data regulator becoming the latest to slam…
Britons blow the lot on pets, dates and charity shops
Predictions that Brits would spend, spend, spend their way out of the pandemic have proved “sound as a pound” but…
DMA: Too many industry metrics just don’t add up
The data-driven marketing industry – like nearly every other advertising sector – is still grappling with metrics, with over two-fifths…
Sky and ITV cosy up further for data-driven ad boost
Brand owners will now be able to scale up their addressable TV campaigns through a “new and improved” partnership between…
Hygiene is vital but Google stars help eateries clean up
Consumers now put more trust in the number of Google stars a restaurant gets rather than its cleanliness rating through…
Covid online surge accelerates ecommerce by a decade
The Covid pandemic may have wiped out thousands of firms across the UK but it has turbocharged the online retail…
Wunderman data strategy chief defects to Armadillo
Wunderman Thompson data strategy director Andrew Terry has become the latest agency professional to ditch the capital for the regions…
Pret A Manger hires VCCP for omnichannel expansion
Pret A Manger is ramping up its transformation strategy – accelerated by Covid lockdowns – with the appointment of VCCP…
TikTok jumps in bed with creators for native Spark Ads
TikTok is rolling out its Spark Ads format, which enables brands to piggyback organic videos from the platform’s creators that…