KFC gets a roasting for ‘What the Cluck?’ ad campaign
KFC’s attempt at humouring the nation by launching an ad campaign under the strapline “What the Cluck?” has been battered…
News
Elvis crowned the king of the DMAs for Creme Egg Hunt
Elvis walked off with the top prize at last night’s DMA Awards, netting the agency’s first ever grand prix at…
Turning up the heat: Brussels opens duopoly data probe
Google and Facebook are facing yet another investigation into their operations, with the European Commission launching a preliminary inquiry over…
Age UK exposes the plight of having no-one to turn to
Age UK is launching a campaign aimed at raising money to support the estimated 2.5 million older people who have…
Twitter opens up ‘privacy centre’ to boost transparency
Twitter is aiming to be more transparent about how it handles user data, including the information advertisers receive, by setting…
Authorities split on how to regulate surging AI market
Regulators in both the EU and the UK are finally planning to act on growing concerns around the use of…
Digital what? Most boards still stuck in the dark ages
UK bosses are becoming increasingly out of touch with the digital skills required to respond to market demands, despite growing…
Cazoo boosts marketing war chest as platform goes live
Cazoo, the used car retail portal, has launched in the UK following yet another round of funding which brings the…
Stop filling your face and help homeless, charity urges
Marketing Metrix chief executive Bill Portlock has launched a charity with a mission to help tackle the growing problem of…
Data goldmine: Brands are just scratching the surface
Brand owners have made huge strides in embracing a data-driven marketing culture but most believe they still have some way…