Alan Thorpe returns to Indicia to spearhead marketing

alan thorpe 2Former Bray Leino CX managing director Alan Thorpe, who left the business in August, is returning to Konica Minolta-owned Indicia to head up the agency’s sales and marketing function across the EMEA region.

Thorpe quit Indicia in 2014 to set up his own consultancy, which won work in the travel and automotive sectors in the UK and Russia, and partnered with Grey Group and Bray Leino.

However, after nine months Thorpe switched to Bray Leino Yucca when he was offered the job of digital and data director.

Owned by marketing group The Mission, Bray Leino Yucca was formed in 2011 when Bristol digital agency Yucca was acquired for an undisclosed sum.

Last year, Mission relaunched Bray Leino Yucca as Bray Leino CX as part of an overhaul designed to target the customer experience market.

Thorpe has over 30 years’ industry experience, having started his career client-side at Barclays in 1986, before joining Commercial Union in the early Nineties. By 1998, he had crossed over to the supplier side to become business intelligence manager at Kognitio, working on the Norwich Union account.

He joined G2 in 2003, eventually becoming director of business solutions, and then moved over to Acxiom in March 2010 as director of financial services, Europe, joining Indicia as business development director in 2012.

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