Clear Channel grovels and axes ‘StopStella’ pro-life ads

stopstellaOutdoor advertising giant Clear Channel has been forced to review its ad clearance procedures after being battered for approving a series of anti-abortion posters attacking Labour MP Stella Creasy, under the strapline “StopStella”.
The posters, for pro-life organisation the Center for Bio-Ethical Reform, launched last week and feature a picture of what the organisation claims is a nine-week-old foetus. The campaign is aimed at stopping Creasy in “promoting human rights abuses of children in the womb” and comes after she led an attempt to extend access to abortions to Northern Ireland. It appeared across the MP’s Walthamstow constituency and was due to run for four weeks.
However, following a personal intervention from Creasy – who took to Twitter to ask followers to “get me the CEO” of Clear Channel and “how much did you get for this crap?” – Clear Channel has said it is “taking immediate action to remove this campaign”.
The campaign has also attracted about 30 complaints to the Advertising Standards Authority. However, the ASA has little power to act on such issues.
A Clear Channel spokesman said: “We sincerely apologise for any offence that has been caused by a recent campaign which we ran in Walthamstow on behalf of a customer.
“As an out-of-home media owner, we take a neutral stance towards all advertising and have robust procedures in place to ensure that the creatives we run comply with the UK advertising codes. While this campaign met these requirements, we accept that the content should have been scrutinised in greater detail and should not have been displayed.
“We are reviewing the internal processes we have in place regarding the campaigns and content we run to prevent an issue like this from happening again.”

Related stories
ASA under fire over ‘heavy handed’ stereotype ad bans
‘Hot wife’ poster gets the blood boiling in Nottingham
ASA comes down heavy on ‘slim’ body contouring ad
TV ad pushing boob jobs to young mums gets the chop
‘Barbie Pussy’ plastic surgery ads go under the knife
Watchdog refuses to muzzle ‘busty’ plastic surgery ad
ASA bazookas ad pushing boob jobs to young girls

Print Friendly

To leave a comment please register – it takes less than a minute and is free of charge. You will also get our weekly email update The DM Report (to opt out contact subscriptions@decisionmarketing.co.uk). If you are an existing user, please log in. If you have forgotten your log-in details please email info@decisionmarketing.co.uk to get them reset!

Existing Users Log In
 Remember Me  
New User Registration
*Required field