Former Proximity London chief Elly Woolston has joined Indicia in the new role of chief client officer, just months after setting up her own consultancy, Harvest Communications.
A co-founder of BHWG – which was rebranded Proximity London in 1996 soon after being bought by Omnicom – Woolston is highly respected throughout the direct marketing industry.
Having spent 20 years at Proximity, she left in 2008 and joined DMS in Cheltenham as chairman. Woolston then co-founded ethical agency United with her former business partner Duncan Gray, with DMS backing.
However, when DMS (by then called The Involve Marketing Partnership) went bust in 2012, United was sold to Mosaic Group. Most other agencies in the group folded.
That same year, Woolston joined American-owned PR and communication business Fenton Europe, to build a European portfolio for the company. Most recently, she set up Harvest Communications offering strategic advice for clients including The American Craft Council and Barnardo’s.
At Indicia, Woolston will be responsible for overseeing all client relationships, including Glenmorangie, Tourism Ireland, Nissan, JD Wetherspoon and Very.co.uk.
Her appointment follows the hiring of Karmarama chief Andy Barwood as creative director – succeeding Ian Bates – and the acquisition of digital agency Evolving.
Indicia managing director Ian Stockley said: “We are delighted to welcome Elly to the business. Her impressive track record for winning and building blue chip businesses speaks for itself, and her appointment will play a key role in developing further our credentials in 2014.”
Woolston added: “I’m looking forward to working with a passionate and creative team, as we continue to drive Indicia’s stellar client roster.”
Barwood succeeds Bates at Indicia
Bates quits Indicia for Creston shop
Indicia buys digital agency Evolving
Elly Woolston sets up agency
Forster returns in TBCH top role
Sell-offs close Involve Partnership
Whitewater and Involve Agency fold
Simon Hall launches new agency
Gray joins DMG ethical agency
DMG opens ethical agency United