Lovehoney gets in bed with Just Eat for rapid fulfilment

lovehoneyAnyone feeling the urgent need for a touch of self-love while they are chomping on their takeaway can now ensure their desires are met far more rapidly following a new partnership between online sex toy retailer Lovehoney and Just Eat, as part of its “self-care” strategy.

The collaboration will kick off in the UK and then roll out in Austria and Denmark before being expanded across Europe.

Lovehoney, whose tagline is “the sexual happiness people”, will offer a variety of top selling products, including the Womanizer, We-Vibe, Romp and Fifty Shades of Grey ranges, with exclusive offers and discounts available across key moments such as Halloween, Black Friday and Christmas.

Orders will be delivered discreetly through Just Eat’s delivery network, with 18+ age verification measures in place and will include free gifts on those over €50 (or equivalent) from launch, while stocks last.

Just Eat Takeaway.com European vice-president Guido Fambach said: “Bringing everyday convenience to consumers spans every aspect of our lives, and this partnership with Lovehoney Group is testament to that.

“Self-care is becoming more important to consumers, and we are delighted to service our customers with the expansion of our assortment into the category. As we look forward, we will continue to focus on partnerships that make it easier for our consumers to seamlessly incorporate the products they know and love into their daily lives.”

Lovehoney Group chief executive Johannes Plettenberg added: “This collaboration with Just Eat Takeaway.com is a significant milestone for us as we continue our mission to make sexual wellness products more accessible.

“Sexual wellness is an important part of self-care, wellbeing, and overall health. By partnering with a leader in on-demand delivery, we’re breaking new ground in how consumers can access our products, ensuring they can incorporate sexual wellbeing into their daily lives with ease and discretion.”

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