Now Barclays claims ‘trust returns’

Now Barclays claims trust returnsJust 48 hours after admitting that thousands of customer details had been stolen, Barclays bosses have claimed it has made “significant” progress in rebuilding trust among consumers.
The bank’s chief executive Anthony Jenkins told BBC Radio 4 that it has started to put the Libor rate rigging scandal and PPI mis-selling behind it.
The company has also said it will publish a score card annually on performance in terms of “5Cs” – customer and client, colleague, citizenship, conduct and company – and has published eight measures it will be judged against for 2014.
Jenkins said the bank is in a “very different place, a much more positive place” than a year ago. He added: “2014 will be a pivotal year in our transformation. There is more to come [in terms of measures to improve perception and performance].”
However, this staff “love-in” may not go down too well with the rank and file after it also revealed plans to slash 12,000 jobs from a global workforce of 140,000 in 2014; about 7,000 in the UK alone.
When questioned about the data theft scandal Jenkins admitted: “We’re working very hard with the affected customers to make sure they’re protected and aware of the situation; but obviously the sale of data does go on and it’s incumbent on the banks to make sure that they protect customer’s data but it’s also incumbent on the banks to work with law enforcement and regulators to make sure this criminal activity is stamped out.”

Related stories
Barclays data theft ‘tip of iceberg’
Barclays engulfed in new data theft
Fresh call to bang up data thieves
Barclays tops gripes despite push
‘Your Bank’ fuels Barclays shake-up
Barclays risks all with ‘Your Bank’
Banks get 19,550 complaints a day
Barclaycard plots new loyalty club

1 Comment on "Now Barclays claims ‘trust returns’"

  1. Now Barclays claims consumer trust is returning – 48hrs after data breach reports http://t.co/ma1AkLq3EV #directmarketing #data #advertising

1 Trackbacks & Pingbacks

  1. ASA piles on misery for Barclays

Comments are closed.