TMW Unlimited is strengthening its creative team with the appointment of Brian Brady as creative director, reporting to chief creative officer Graeme Noble.
Brady joins from the agency after a seven-month spell as a freelance. Prior to that he was creative director at Huge, where he created integrated marketing campaigns for clients including Malibu, Lenovo, H&M, Nike, SEAT, Diageo and Unilever.
He has also held creative director roles at Breathe Agency and at The Lounge Group.
In his new role, Brady will lead a variety of accounts at TMW Unlimited, including Shell and Ferrero.
Noble said: “Brian is a great fit for our agency’s approach and working style. His track record of building long-term value for clients will be a significant boost for our diverse portfolio of brands as we continue to help brands make lasting emotional connections with their audiences.”
Brady added: “TMW has a remarkable ability to create award-winning creative work that truly connects with the audience. I share the agency’s belief in the power of ideas to move people, and the tight-knit culture and focus on the consumer makes this the perfect atmosphere to craft effective, memorable work.”
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