Golden quarter spend to hit £14bn as industry shines
The golden quarter looks set to be the most glittering yet for the UK advertising industry, with adspend forecast to…
adspend
WARC adspend forecast: The era of ‘super intelligence’
This week’s WARC Media Global Ad Spend Forecast Q3 2026 update reveals global adspend is forecast to grow 11.9% to…
Global adspend to hit $1.34trn as AI goes gangbusters
Many in the marketing sector may still view the rise of AI as a threat but the technology is not…
AA/WARC reaction: ‘Great growth, greater expectations’
This week’s AA/WARC Expenditure Report has revealed that the advertising and marketing industry is continuing to show huge resilience as…
AI-driven advertising spend set to reach £18bn by 2030
The seemingly inexorable rise of advertising tech will see AI-driven adspend in the UK hit £18bn within four years, representing…
Industry shows its mettle as adspend hits the top corner
The UK advertising market continues to be one of the powerhouses of the UK economy, recording a 6.4% year-on-year…
Lengthy Middle East war ‘to cost ad industry $93.9bn’
US president Donald Trump might claim the war in the Middle East is already won but a prolonged conflict could…
Digital surge sees commercial radio adspend top £747m
Commercial radio in the UK achieved its highest-ever advertising revenue in 2025, hitting £747m – surpassing the previous record of…
AA/WARC reaction: Trust or bust for a 2026 ad thrust
This week’s AA/WARC Expenditure Report has painted a far more positive picture than the recent IPA Bellwether Report, with the…
Ain’t no stopping us now: 2026 adspend to top £50bn
The global and domestic economy might be as fragile as Donald Trump’s ego, but UK advertising continues to smash through,…