Sniffable ad opens Sure blitz on ‘smelly naughty bits’
Antiperspirant and deodorant brand Sure is launching a “sniffable” billboard which allows passer-by to get a whiff of the new…
advertising
Defiant collective scoops Beavertown brand overhaul
Beavertown Brewery, the Heineken owned British craft brewery based in Tottenham, London, has appointed a new agency to overhaul its positioning…
Sparks appoints first director of international marketing
Global brand experience agency Sparks has appointed its first director of international marketing as it continues to supercharge growth around the…
Toolstation appoints agency to hammer home creativity
Toolstation, one of the UK’s largest suppliers of tools, accessories and building supplies, has appointed TBWA\MCR as its lead creative…
Brompton picks Liberty Guild to steer global account
Folding bike brand Brompton is looking to get its advertising and marketing into top gear with the appointment of a…
Adland in dock over portrayal of just about everyone
The advertising industry is facing a growing backlash over the depiction of nearly every single demographic, including generation, gender, ethnicity,…
Motorway puts smart tech in driving seat for new blitz
Used-car marketplace Motorway is aiming to showcase how its platform makes it easier and as smooth as possible to sell…
Tui repacks ‘Happy Bag’ to showcase range of holidays
Travel company Tui has launched a new campaign designed to showcase the wide range of holiday experiences on offer and…
Marketing chief returns to B&Q for ‘unfinished business’
Kingfisher-owned B&Q has reappointed Katherine Paterson as marketing director nearly 13 years after she left the role at the home…
VCCP wins Wimbledon as event courts global audience
The All England Lawn Tennis Club, the organisation behind the Wimbledon championships, has appointed VCCP as its global creative agency…