‘Trust issues’ holding back AI potential in retail media
Retail media professionals are missing out on AI’s potential to drive advertising performance, with fewer than one in six (16%)…
advertising
AI and tech brands reign supreme while Tesla burns
Brand owners can no longer rely on reputation alone to achieve strong growth, with some of the world’s strongest brands…
Haygarth finally confirms Omnicom majority buy-back
The management team of Haygarth has finally confirmed it has completed a management buyout to acquire a majority stake back…
‘Faithful’ young Brits most likely to be loyalty traitors
Young people in the UK might get a lot of stick for being flaky, over-sensitive and obsessed with celebrity culture…
Coke brushes up hospitality heroes as ‘Local Royalty’
Coca-Cola is bigging up the contribution of independent businesses to their local communities with a new “Royal” portrait series designed…
NewGen ramps up tech and data with Social AI Studio
Social-first creator agency NewGen, whose clients include Premier Foods, Porsche, KFC, PepsiCo and Hasbro, is launching a dedicated AI division…
Royal Mail halts DM26 rollout but Xmas ‘still in doubt’
Royal Mail has caved in to demands to halt the full rollout of its controversial new delivery model – the…
Grindr jumps into bed with SAMY for global love match
GBTQ+ dating app Grindr is seeking to strengthen its brand reputation and relevance worldwide with the appointment a new influencer…
Evri appoints agency to deliver social strategy revamp
Delivery service Evri is aiming to boost its social media presence with the appointment of a new agency to handle…
Co-op signs major deal for data and insights platform
Co-op has extended its partnership with global tech and analytics company Circana to boost the Hive centralised data platform to…