It’s finger lickin’ good Colonel: Alexa offers ‘brand voice’
Amazon is offering brand owners the chance to customise their own “text-to-speech” voice for its virtual AI assistant Alexa, with…
artificial intelligence
Tech firms must face AI curbs, says Govt advisory body
The Government must bring in new legislation to tighten up the use of algorithms that drive content on social media…
2020 and beyond: Let tech work to free up creativity
With the new decade well and truly underway, this landmark is the perfect time to think what the next few…
Brands urged to get agencies to inject AI from outset
Creatives might want to look away now; marketers are being urged to challenge their agencies to inject data and artificial…
2020 and beyond: Charting the rise of ‘brainwave’ tech
As we enter the new decade it is only natural to start thinking about what the future might bring. I…
Moneycorp appoints Leeds start-up for AI data strategy
International foreign exchange giant Moneycorp – which manages £35.5bn worth of transactions a year for consumers and businesses –is rolling…
Authorities split on how to regulate surging AI market
Regulators in both the EU and the UK are finally planning to act on growing concerns around the use of…
Digital what? Most boards still stuck in the dark ages
UK bosses are becoming increasingly out of touch with the digital skills required to respond to market demands, despite growing…
Data goldmine: Brands are just scratching the surface
Brand owners have made huge strides in embracing a data-driven marketing culture but most believe they still have some way…
We’ll need analytics skills to survive, UK chiefs predict
Data analytics skills are no longer seen as a “nice to have”, most business chiefs now recognise they will be…