Ticketmaster drops GDPR appeal and pays £1.25m fine
Ticketmaster has finally caved in to the Information Commissioner’s Office ruling that it was in breach of GDPR, pulling out…
data-driven marketing
Cost of living crisis: Firms must axe ‘we’re in it together’
As the perfect storm rages of price hikes, rising interest rates and stagnating wages, brands are being urged to re-evaluate…
Brands face legal action in ASA influencer crackdown
The ad watchdog has warned brands which jump into bed with “high-risk” influencers they face legal action in a new…
Apple slices up data brokers as privacy war escalates
Apple is ramping up its attack on the data broker industry in a global ad campaign designed to show how…
Alibaba gets double slap over ad featuring underage girl
Alibaba Group, one of the world’s largest online shopping platforms, has received a double slap from the ad watchdog, firstly…
Charities more advanced at digital than private sector
Charities might have been slow to embrace digital channels but they are now outpacing the private sector when it comes…
Data science roles now the highest paid in tech industry
Data science professionals now command the highest salaries of any tech roles in the UK, with a 29% increase in…
App-ocalypse Now: Marketers losing sleep and money
The new era of data protection, which has seen Apple enforce advertising identifier (IDFA) changes and Google get ready to…
Film content business joins Once Upon A Time group
Marketing group Once Upon A Time has got its corporate chequebook out once more with the acquisition of film content…
Marketers still won’t go to ethics, despite potential hit
Customer satisfaction is now seen by marketers as their number one priority but they are only willing to go so…