More than 80% of Brits join the subscription economy
The rise of “subscription Britain” has been confirmed by a new analysis that shows 82% of UK households now receive…
data-driven marketing
Ofcom press-gangs phone networks into scam call war
Ofcom’s fight against telemarketing crooks is being dialled up to the max with a multi-pronged attack designed to further strengthen…
As restrictions lift, can retailers out-play their rivals?
Covid restrictions might be being scrapped this week, but most businesses still face months of uncertainty, none more so than…
Kin + Carta targets Eastern Europe with Bulgarian deal
Kin + Carta, which now calls itself a global digital transformation consultancy, is back on the acquisition trail after offloading…
Ann Summers aims to beat off rivals with loyalty club
Ann Summers aiming to keep its customer base satisfied in the bedroom and beyond, while stemming the rise of rival…
Havas Group bolsters CX with acquisition of UK agency
Havas Group is boosting its Havas CX network with the acquisition of independent digital experience agency Inviqa, as part of plans…
Edit joins the ‘green giants’ with B Corp certification
Edit, the data-driven marketing agency which was recently acquired by The Salocin Group, has achieved B Corp certification, after completing…
‘Double busy’ data scientists fear work is going to waste
Data professionals believe their work is far more important since the pandemic struck and are even able to get more…
Big data to get even bigger with surge to over $273bn
The huge growth in the digital transformation market, combined with increasing adoption of cloud technology is proving a boon for…
Gizza job: Marketers are in demand as vacancies soar
Vacancies for marketing professionals continued at record levels throughout 2021 as the UK recovered from the pandemic, with jobs up…