Lips, tongues and fingers star in Relate OOH campaign
Leading relationship charity Relate is launching a new out of home campaign tapping into Valentine’s Day to promote great communication…
data-driven marketing
IAB urges brands to ‘ditch the clickheads’ in new spot
The IAB UK, is attempting to move on from a ruling which deems its adtech framework as breaching GDPR, by showing the love…
Great Western retains Havas CX Helia after mega pitch
Great Western Railway has finally reappointed Havas CX Helia to handle its CRM account after a mammoth competitive pitch and…
Global brands ‘must stop using illegal pop-ups or else’
The bosses of eight of the world’s biggest online advertisers – the CEOs of Procter & Gamble, Unilever, Ford, GM,…
Will analytics arms race shape the future of marketing?
Brands have reviewed the strategic use of analytics within marketing, coming to understand the strong growth that it brings. As…
Ogilvy UK lights up The Pipe apprenticeship scheme
Ogilvy UK is tapping into National Apprenticeship Week with the 2022 launch of its apprenticeship scheme, The Pipe, which aims…
Stebbings takes on DE&I leadership role at Rapp UK
Rapp UK has turned to agency stalwart Carolyn Stebbings to lead its charge to ensure diversity, equity and inclusion remains…
£23m fund to boost diversity in data science and AI jobs
The UK is boosting its drive to create a new generation data science and AI experts, ploughing up to £23m…
Insurance firm clobbered for 30 million illegal messages
Short-term insurance specialist Tempcover, a company that claims to offer “affordable cover, unbelievaby fast”, has also been shown to play…
Rob Macdonald goes global as Mars Agency takes off
Mars Agency executive creative chief Rob Macdonald has been promoted to the role of global chief creative officer to guide…