CMA ratchets up attack on online advertising duopoly
The boss of the competition regulator has stepped up the UK’s attack on Facebook and Google’s dominance of the online…
data-driven marketing
Jellyfish boosts expansion drive with major buying spree
Digital marketing agency Jellyfish has made five new acquisitions as part of its international expansion drive designed to tap into…
IDM launches first accredited training scheme for AI
The IDM, the training organisation dedicated to the data-driven marketing industry, is aiming to close the skills gap in new…
Data firms in demand as brands look to replace cookies
The death of the third-party cookie is likely to trigger a major boom in the data industry, with both marketers…
Price is right as Aldi gets thumbs up from UK shoppers
Aldi’s middle aisle Specialbuys might get shoppers into a tizz on Thursdays and Sundays but it seems the everyday bargains…
Merkle secures top marks in University of London win
The University of London is aiming to ramp up its customer communications and engagement strategy to promote the institution’s online…
John Lewis beefs up data leadership with Lloyds chief
The John Lewis Partnership is strengthening its data operations with the appointment of the retailer’s first director of data, insight…
UK firms express relief as EU data transfer deal looms
UK business groups have hailed the European Commission’s draft data adequacy agreements which, once approved, will allow the continued free…
Agencies on alert as used-car platform hires first CMO
Used-car online platform Motorway has brought in the man who had a key role in Moneysupermarket’s brand relaunch and the…
M&C poaches Accenture chief for data agency Fluency
M&C Saatchi Group has confirmed the launch of its data consultancy, M&C Saatchi Fluency, with a pledge to end “data…