Deliveroo appoints Syzygy to ramp up digital marketing
Deliveroo is boosting its digital marketing strategy on the back of a huge growth spurt triggered by the coronavirus lockdown…
data-driven marketing
Honeymoon’s over: Clients feel ‘let down’ by agencies
Reports that Covid-19 has seen clients and their agency partners show the love have been scotched by a new study…
Direct mail industry bullish about fighting off Covid hell
As thousands of businesses brace themselves for the fall-out from the second wave of Covid-19, it appears that the mailing…
Customer data platforms ‘trigger double digital growth’
Anyone still in any doubt of the benefits of deploying a data-driven marketing strategy read on: companies which have collated…
Facebook urged to allow sex toy ads as dating app opens
Campaigners are calling on Facebook to rewrite its policies to allow the promotion of sexual wellness products and advice to appropriately aged…
Lego hires new chief to build on digital transformation
Lego Group is aiming to accelerate its digital transformation with appointment of a new chief digital and technology officer who…
Ad budgets derailed again but is that a light ahead?
Covid-19 may be continuing to wreak havoc with companies’ marketing plans, but there is finally a chink of light at the…
Experience gets the nod as Wunderman signs McGrath
Wunderman Thompson has beefed up its senior team with the appointment of former Karmarama chief strategy officer Sid McGrath –…
New drive to woo women to tech with inspiring stories
Working-age women are being urged to consider a career in tech through a new major marketing campaign featuring females from…
Dixon launches investment business Salocin Capital
Former Blueberry Wave chief executive Nick Dixon has unveiled his latest venture, just days after stepping down from his role…