Industry responds to Budget: ‘Don’t panic, don’t panic’
Rachel Reeves’ Autumn Budget has thrown up the traditional mix of winners and losers, with increasing tax burdens on businesses,…
data-driven marketing
Brexit still wreaking havoc with economy five years on
Small businesses, young people, poorer households and migrants are the most adversely affected groups five years on from Brexit, according…
‘Nan from Del Monte’ says ‘yes’ in new TV ad campaign
The Man from Del Monte is set for a major makeover in the brand character’s first TV ad in 25…
Omnicom signals the power of data as IPG deal closes
Omnicom maintains its $13bn acquisition of The Interpublic Group of Companies – following regulatory approvals on both sides of the…
THINK! campaign targets drug drivers in first FCB spot
The Department for Transport’s road safety campaign, THINK!, is switching its focus to the growing problem of drug driving with…
Academia and business group backs Budget pledges
The National Centre for Universities and Business (NCUB) – an independent and not-for-profit membership organisation that promotes, develops and supports…
Rory Sutherland: ‘Industry is useless at marketing itself’
Ogilvy vice-chairman and former IPA president Rory Sutherland has lifted the lid on what he believes is a major flaw…
AI pervades global marketing but the UK has other ideas
As the year ahead approaches quicker than a Donald Trump U-turn, a new global study confirms that, like it or…
MPs urged to investigate ICO ‘collapse in enforcement’
Pressure is mounting on Parliament to bring the Information Commissioner’s Office to account amid claims that MPs should launch a…
Mark Read back in the game as chair of Kantar Media
Former WPP chief executive Mark Read’s “retirement” has been short-lived with the agency chief appointed chairman of Kantar Media’s newly…