Wunderman Thompson top data role goes to WPP fellow
Wunderman Thompson is bolstering its data leadership team with the appointment of its first chief data officer for the EMEA…
data strategy
‘Data illiterate’ bosses could spell disaster for brands
As business chiefs spend virtually every waking hour fire-fighting the effects of Covid-19, there is a risk they are sweeping…
Lack of data insights hitting marketing in time of crisis
Marketing chiefs are finding it virtually impossible to adapt, adjust and make tactical and strategic decisions about their activities during…
Marketers urged to jump into bed with privacy chiefs
Brand owners are being urged to bring marketing teams and data protection officers much closer together to combat growing distrust among…
Zurich chief Anita Fernqvist tops DataIQ ‘power’ 100
DataIQ, the UK membership business for the data and analytics community, has named Zurich Insurance UK chief data officer and…
DataIQ 100 ‘power-list’ to be revealed in live webinar
DataIQ is to live-stream this year’s DataIQ 100 – the “power-list” of the UK’s data champions – following the closure…
Marketers ‘must crack on with Covid-19 battle plans’
Marketing chiefs must roll up their sleeves and crack on with preparing their companies for coronavirus disruption if they want to build…
Google faces probe over ‘unlawful data free-for-all’
Privacy start-up Brave, a thorn in the side of tech giants since GDPR came into force, has filed a formal…
Kantar begins buying spree with data-led consultancy
Kantar might be without a global CEO, having ousted Eric Salama last month, but it is ploughing ahead with its expansion…
Morrisons overhauls data strategy for marketing boost
UK retailer Morrisons is aiming to cosy up to its suppliers by handing over more data from its customer loyalty…