Planning-Inc secures £15m buyout deal with Next 15
Predictive analytics and data science firm Planning-Inc has been bought by digital communications group Next 15 in a deal which…
data strategy
Andrew Mann joins M&S as head of insight and loyalty
Marks & Spencer has hired former Asda chief Andrew Mann to head up the retailer’s insight and loyalty strategy, as…
Proximity London promotes duo in data team overhaul
Proximity London has overhauled the leadership of its data team by promoting data strategy partner Claire Tusler to head of…
Sorrell strikes $150m deal for programmatic ad firm
Sir Martin Sorrell’s new venture S4 Capital has secured its second acquisition with the purchase of programmatic ad firm MightyHive…
Blueberry Wave launches OmniFuse engagement hub
Blueberry Wave has launched a new omnichannel customer engagement hub which it claims unites the key elements of best of…
Brand owners prioritise CX but fail to break down silos
Customer experience is now more important than even profit and revenue growth for most businesses, but successful implementation is being…
Edwina Dunn joins body to advise Govt on data ethics
The Government has revealed the line-up for its new Centre of Data Ethics & Innovation, with Starcount boss and data…
Proximity hires Mindshare chief for new strategy role
Proximity London has created the new role of chief strategy officer, appointing Mindshare managing partner Adam Fulford to head up…
Publicis hires Isobar chief to run data platform Spine
Publicis Group has appointed Isobar chief executive Karl Weaver as UK country lead for Publicis Spine, the agency’s insight platform…
The Software Bureau recruits duo for commercial team
The Software Bureau has made a double appointment to strengthen its commercial team as it gears up for a major…