New offensive opens in war to prove Google flouts GDPR
Google’s Authorised Buyers real-time bidding system, used by millions of websites to serve ads to users, deliberately leaks personal data…
digital advertising
Brussels turns its sights on to ‘unfair’ Google for Jobs
Brussels is continuing its pursuit of Google’s dominance of the online world by launching a fresh investigation into the company’s…
QueryClick nets £2m injection to fix digital attribution
QueryClick, an Edinburgh-based consultancy which specialises in the all-too-often ignored practice of digital spend attribution, has received a £2m funding…
Instagram axes ‘rogue’ ad partner after privacy probe
Facebook’s data governance has once again been called into question amid allegations that its Instagram division allowed a US start-up…
Twitter admits GDPR breach after exploiting user data
Twitter has been forced to fess up that it has been exploiting the personal data of potentially millions of its…
WhatsApp plots upgrade into multi-platform service
WhatsApp users could soon be able to access the messaging service across multiple devices in a fresh upgrade planned by…
Hefty issues await new culture secretary Nicky Morgan
Another week, another new face to charm for the marketing industry with Loughborough MP Nicky Morgan becoming to third Culture…
‘Teflon Facebook’ to recruit its first chief privacy officer
Facebook has once again reinforced its Teflon image among client marketers by posting a 28% year-on-year rise in ad revenues…
Brands face crackdown on anonymised marketing data
Legislators are being urged to tighten up the laws on anonymised data – the bedrock of nearly every data-driven marketing…
$5bn Facebook fine blasted as ‘just a slap on the wrist’
Under normal circumstances, the record $5bn (£4bn) fine looming over Facebook in the US would have been seen as a…