Bitposter signs three more agencies for OOH platform
Bitposter, the automated platform for trading out of home (OOH) media, has signed up Rakuten Marketing, Equimedia and Greenlight to…
digital OOH
Exterion boosts creative team in challenge to agencies
Outdoor media specialist Exterion Media has hired its first creative solutions director, with Richard Simkins – head of innovation at…
Diageo taps into sunny spell for Smirnoff Cider OOH ads
Diageo is beefing up its summer campaign for Smirnoff Cider with the launch of new digital outdoor initiative that activates…
Vauxhall taps into traffic jams for Insignia launch push
Traffic jams might be the bane of the modern day motorist but for Vauxhall they could prove anything but with…