digital Archives - Page 5 of 6

News October 30, 2017 2:16 pm

British businesses could combat fears over a post-Brexit meltdown by cracking the fourth industrial revolution, which has the potential to…

News April 11, 2017 9:28 am

Shop Direct is set to launch real-time, digital out-of-home campaigns with tailored creative executions, optimised by time, location and audience…

News March 28, 2017 12:30 pm

The outdoor industry could soon be making the giant digital ads first seen in Ridley Scott’s seminal 1982 sci-fi classic…

News March 27, 2017 3:36 pm

If there is a crisis of confidence in online advertising, it certainly has not registered yet; according to the latest…

News February 8, 2017 2:08 pm

The Purple Agency has beat of two agencies to land the creative account for Protyre – one of the mains…

News January 25, 2017 9:36 am

Marketers looking to grab a slice of the estimated £12bn home-movers market are being offered the chance to target those…

News January 5, 2017 11:52 am

The new boss of digital advertising trade body IAB UK has pledged to provide better services to both clients and…

Indepth December 19, 2016 9:30 am

Imagine, if you can, that the direct mail industry used the same metrics as the online advertising sector, that an…

News December 15, 2016 10:57 am

New evidence has emerged of the wastefulness of many online ad campaigns, with a major study revealing that only just…

News October 19, 2016 1:02 pm

The UK’s new digital champion – the first Director General for Digital & Media – has pledged he will ensure that Britain is the…