Nectar to allow members to donate points to charity
Members of the Nectar loyalty scheme can now donate points to help support UK charities – from large brands, such…
fundraising
Charity income back to pre-Covid level but with a twist
Fears that the charity sector would face a Covid wipe-out have proved wide of the mark with new figures for…
Animal charities facing ‘perfect storm’ as Covid bites
Dog rehoming charities, including the likes of Dogs Trust and Battersea, are being hit by the double whammy of dwindling…
‘Pity porn’ and disability tokenism rife in ad campaigns
Brand owners must ditch the patronising “pity porn” in their advertising and do more to properly represent disabled people, because…
Salvation Army promotes ‘hope’ in WPNC festive appeal
The Salvation Army has launched the charity’s annual Christmas Appeal on TV with a new strategy devised by agency WPNC…
Médecins Sans Frontieres brings in Krow for donor blitz
Médecins Sans Frontieres has appointed Mission Group agency Krow to oversee the strategy, creative and activation of its regular giving…
Gail Cookson to spearhead legacy marketing for WPNC
Integrated marketing agency WPNC has promoted Gail Cookson to the new role of legacy and international marketing director as the…
Deceased stars lend voices to Pancreatic Cancer push
Pancreatic Cancer UK is launching a major marketing and fundraising campaign, Lost Voices: Help us break through the silence, to…
goDonate sets up giving platform for smaller charities
Online donation tool goDonate, already used by the NSPCC, Royal British Legion and Battersea among others, is launching a new…
Top tips for charities to boost donations this Christmas
As we take our summer holidays, let’s not forget that Christmas is on its way and charities would do well…