WWF launches ‘Tiger Who Came To Tea’ TV campaign
WWF is aiming to write a new fundraising chapter with a TV ad campaign to highlight its tie-up with beloved…
fundraising
Only 2% of charity chiefs use data to inform decisions
UK charities appear to talk a good game when it comes to data strategy, with almost all organisations saying their…
Top ten tips for charities to ramp up their donations
As we leave behind the difficult period of the Covid-19 pandemic, only to face fresh issues in the shape of…
British Red Cross awards business to Havas Media UK
British Red Cross is aiming to expand its supporter base and ultimately boost its fundraising efforts with the appointment of…
Royal British Legion mailshot creates Falklands tribute
The Royal British Legion has marked the 40th anniversary of the end of the Falklands War with a national commemorative…
Charity revenue from online tributes soars by 46%
Online tribute fund revenue grew 46% during the past 12 months, according to a new analysis, which also reveals in…
Winter World Cup means charities must plan Xmas now
It’s World Cup year again – but UK fans hoping for a summer festival of football will have to shelve…
Charities urged to push legacies to younger audiences
Charity marketers are missing a trick by promoting legacy gifts to older generations with a new study revealing nearly half…
Charities urged to open digital wallets as mobile soars
Charities are being urged to offer digital wallet donations to their supporters on the back of new figures which show…
Global craft community shows solidarity for Ukraine
Craft breweries, cider makers, wineries, and drinkers across Europe are coming together for a series of events throughout March, to…