Dentsu Creative raids AMV for new chief creative officer
Dentsu Creative has appointed the man behind MoneySuperMarket’s “Epic Strut” and Andrex’s “Get Comfortable” campaigns to lead its creative team…
leadership
CMOs ‘lacking control over the true drivers of growth’
Chief marketing officers are being held accountable for business growth despite lacking control over the decisions and organisational structures needed…
John Watson marks return with launch of consultancy
Three months after stepping down and closing WPNC, John Watson has returned to the industry to set up his own…
PepsiCo ‘lifer’ takes on role as CMO for UK & Ireland
PepsiCo has appointed 20-year company stalwart Seren Cankiri as its new chief marketing officer for PepsiCo Foods UK & Ireland,…
C-Centric hires new product chief to help drive growth
UK-based data and AI consultancy C-Centric has appointed former LoopMe, Merkle and Acxiom executive David Barker to lead the strategy…
Havas Play ushers in new senior team to drive growth
Havas Play UK chief executive CEO Nick Wright has strengthened the agency’s leadership team to create an all-female line-up to…
Jellyfish promotes Parry to UK managing director role
Brandtech Group-owned global digital marketing business Jellyfish has promoted Stephanie Parry to the role of managing director, succeeding Nick Fettiplace,…
Sebastian Dreyfus lands senior EMEA role at Sparks
Global brand experience agency Sparks has appointed a new managing director for EMEA in a move which the business insists…
Uncommon hires first data chief in double appointment
Uncommon Creative Studio has made a double appointment as part of plans to boost its “cultural-first” approach through more sophisticated…
Bosses feel heat too as AI puts all heads on the block
Those at the coalface might be bracing themselves for the AI chop but it seems senior executives are also in…