OMD signs deal with top marketing science institute
Omnicom Media Group is aiming to steal a march on its rivals when it comes to audience insight, innovation and…
market research
Trade bodies call for Govt to fund their industry training
Advertising and marketing industry bodies have welcomed Government plans for additional funding for skills development – set to be confirmed…
Dentsu acquires B2B insights company to boost Gyro
Dentsu Aegis Network is bolstering its commitment to B2B marketing by acquiring global insights company B2B International, which will become…
Tories escape ICO action despite unlawful election blitz
The Conservative Party has escaped with just a slap on the wrist despite being found to have “crossed the line”…
Lastminute.com launches consumer insight scheme
Lastminute.com Group is moving into the European data insight market with the launch of a new scheme which will tap…
Tories face probe over election telemarketing campaign
The Conservative Party has been accused of using underhand tactics – including a “secret” call centre – during the General…