Omnichannel retail is causing omnipresent problems
The growth of online shopping may have fuelled a raft of new consumer engagement channels but this is causing a…
The growth of online shopping may have fuelled a raft of new consumer engagement channels but this is causing a…
UK consumers are increasingly looking to rent, repair and re-sell items, as the cost of living crisis continues to put…
Boots has paid the price for the successful launch of its new No7 Future Renew collection after being forced to introduce…
The customer engagement stakes have never been higher, with brand owners that use first-party data to drive their marketing seeing…
The vast majority (83%) of businesses view an engaging customer experience as a way to stand out against competitors, but…
Just over three years ago, when the UK’s first national lockdown was ordered, marketers were predicting a “new normal”, arguing…
Marks & Spencer has signed a deal with one of the world’s largest commerce networks to enhance customer experience as…
Brand owners are being urged to “cut the crap” in their marketing, amid claims that consumers’ rose-tinted glasses are off,…
Home shopping group Easylife has managed to slash its £1.3m fine – imposed by the Information Commissioner’s Office in October…
Online fashion and lifestyle retailer Zalando has hailed the success of its customer loyalty programme for boosting the number of…