Top Elf: Asda’s Buddy shines as John Lewis ad bombs
Brand owners have been forced to tread a fine line for their 2022 Christmas ads, with the cost of living…
retail marketing
Waitrose hires chief to boost lifetime customer loyalty
Waitrose has recruited former Marks & Spencer marketing director Nathan Ansell as its new customer director to help develop its…
Brits say they shun brands with fat cats and low wages
Brand owners’ financial conduct is now the most important factor in whether consumers will buy from them, with those that…
Brits still craving festive shopping trips despite cost
Over half of Brits believe shopping online is cheaper than physical retail, although retailers are still set to benefit this…
Black Friday weekend sales forecast to reach £8.71bn
If some consumers are planning to rein in their spending this Black Friday weekend, others are seemingly splashing the cash…
Bungled Primark click & collect launch takes down site
Customers may have waited nearly a decade for Primark to catch up with rivals by launching a click and collect…
Nokia global CMO Stephen Taylor joins PizzaExpress
PizzaExpress, the chain set up in London’s Soho in 1965 which now operates across in 12 international markets including Europe,…
John Lewis hires Lloyds chief for digital transformation
The John Lewis Partnership has appointed its first chief transformation and technology officer, handing the role to Lloyds Banking Group…
My Morrisons launches Clubcard-style loyalty offers
Morrisons is ramping up its rewards programme by launching exclusive discounts for My Morrisons members across a raft of branded…
M&S ramps up global activity with Sparks expansion
Marks & Spencer is to expand its Sparks loyalty scheme into a global programme, launching across India and 25 international…