Spend figures show benefits of ‘Black Friday week’
Some retailers may have given up the ghost on Black Friday last year but the figures don’t lie: brands stretching…
Retail
Former Tesco marketing chief Easterbrook departs
The woman who stepped into Matt Atkinson shoes as Tesco’s top marketer has followed the former Havas EHS man out…
‘Drastic’ Dave demands action on UK tax burden
Tesco boss “drastic” Dave Lewis has taken issue with the Government on everything from the National Living Wage to soaring…
Asos plans loyalty club with ‘beautiful proposition’
They say imitation is the sincerest form of flattery and Asos seems to believe it too, after the online clothing…
Retail strategies ‘all over the shop’
The vast majority of online retailers might talk a good game when it comes to employing permission-based targeted marketing but…