Sainsbury’s offers up Nectar nuggets for data-led push
Sainsbury’s is launching a truly data-driven ad campaign which uses Nectar insights to flag up the favourite shopping habits of…
supermarket
Co-op hands Nelson reprised top customer officer job
The Co-op has finally reinstated the role of chief membership and customer officer – last held by Matt Atkinson over…
Tesco expands instore digital network for advertisers
Tesco is planning to set up hundreds of extra instore digital screens as part of its “connected store” customer engagement…
Brits turn to loyalty schemes as purse strings tighten
Loyalty schemes are becoming a key battleground in the fight to win over consumers during the cost of living crisis,…
Unexpected voice in bagging area? Tesco hunt goes viral
Tesco might just have bitten off more than it can chew after launching a TikTok campaign to find a customer…
Game on as Asda launches activity for new loyalty club
Asda is launching a new ad campaign to support the roll out of its first loyalty programme, Asda Rewards, to…
Morrisons launches inhouse agency for brand owners
Morrisons has followed Boots, Sainsbury’s and Tesco in launching a media division to offer brands the chance to run marketing…
Major retailers plan to shut up shop for Queen’s funeral
Anyone hoping to use the Queen’s funeral as an excuse to indulge in some retail therapy could be left disappointed…
Supermarkets emerge as top companies to work for
Supermarkets have been revealed as the top companies Brits want to work for, with Royal Mail also among the top…
Sainsbury’s pushes ‘inflation fighting’ SmartShop app
Sainsbury’s is launching a new ad campaign to promote the retailer’s SmartShop app, aimed at helping customers maintain financial control,…