Asda hires first digital chief to drive retail data strategy
Asda is bolstering its data and ecommerce strategy by appointing its first ever chief digital officer as the supermarket continues…
supermarket
Asda drafts in ex-Aldi chief to head up marketing team
The UK supermarket marketing wars have taken another twist, with Asda bringing in Adam Zavalis – who has had two…
Aldi hunts ecommerce teams for online shopping return
Aldi has signalled it plans to reboot its online shopping service, with the launch of a major recruitment drive for…
Tesco scraps chief customer officer role as Bellini exits
Tesco is restructuring its marketing team following the departure of chief customer officer Alessandra Bellini, who is leaving after nearly…
Tesco and Sainsbury’s refute claims of ‘dodgy’ offers
Tesco and Sainsbury’s have hit back at claims that they are both using “dodgy” pricing tactics which can make their…
‘Creepy’ faces get the chop in new Clubcard campaign
Tesco has ditched the “creepy” and “terrifying” Snapchat-style imagery for its latest Clubcard ad campaign, following scores of complaints lodged with…
Morrisons drafts in Tesco expertise for More Card boost
Morrisons is turning to Eagle Eye, the tech company backed and run by former Tesco chiefs Sir Terry Leahy and…
Supermarket giants say BOGOF to BOGOFs ‘for now’
Sainsbury’s and Tesco are planning to continue to shun multi-buy promotions – the so-called BOGOF deals – despite the Government…
Loyalty clubs helping retailers and shoppers fight crisis
UK consumers might be increasingly reliant on loyalty schemes during the current economic crisis but it seems they are also…
Waitrose customers throw hissy fit over empty shelves
Waitrose is facing another tongue-lashing from its well-heeled shoppers, this time over empty shelves, with some outlets looking more like…