‘No-nonsense Northern Nigel’ pushes ‘top quality’ Spam
Canned meat brand Spam is launching a new marketing blitz aimed at attracting a new generation of customers, with a…
TV advertising
Cornish Orchards presses home quality in TV ad debut
Asahi UK-owned premium cider brand Cornish Orchards is launching its first major advertising campaign with the key message being its…
Brands accused of making women feel bad about ageing
Advertisers and their agencies stand accused of alienating mid-life women, showing them wearing old-fashioned clothing or being “kooky and struggling…
Birds Eye launch client for ITVX tool powered by Epsilon
ITV is bolstering its data-driven addressable advertising on the ITVX platform through a partnership with Publicis Media which it is…
UK firms urged to join trade mission to Cannes Lions
UK advertising and marketing businesses – including brands, agencies and suppliers – are being urged to sign up to join…
LeShuttle channels Apollo space launch for new ad blitz
LeShuttle is aiming to get summer cross-channel holiday plans on track with a major marketing campaign for the car rail…
Dobbies digs deep to offer super-sized gardening deals
With summer finally on the horizon, retail chain Dobbies is aiming to re-awaken hibernating gardeners to joys of outside spaces…
Frosty Jack’s in ‘crack open the unexpected’ TV debut
Frosty Jack’s – the white cider of choice for those seeking strong alcohol at value – is launching its first ever TV…
Total Media puts best foot forward to land Scholl brief
Leading footcare brand Scholl – launched in 1906 by podiatrist William Mathias Scholl – is aiming to embrace 21st century…
Aldi’s Kevin the Carrot Xmas TV ad ‘the one to beat’
There may still be more than 230 sleeps until Christmas but brands planning for their festive ads might like to…