Pret A Manger trials loyalty club as expansion continues
Pret A Manger is launching trials of its first loyalty programme, which it claims is the result of customer demand,…
VCCP
Tech and new biz chiefs boost senior team at VCCP CX
VCCP’s customer experience arm VCCP CX has made two senior hires, bringing in a technology chief and a new business…
COP26: Kew Gardens puts fungi to the fore in new blitz
Kew Gardens – or to give it its official title Royal Botanic Gardens, Kew – is tapping into COP26 to…
VCCP heads to the Potteries to tap into local talent
VCCP is opening its first UK office outside London in Stoke on Trent – claimed to be the birthplace of…
Virgin Media O2 unveils first joint campaign by VCCP
Virgin Media O2 is launching its first joint proposition since the £31bn mega merger earlier this year, with an integrated…
VCCP triumphs in pitch for online car portal Cinch
Cinch, the online used car marketplace which recently raised £1bn in private capital to accelerate its growth across UK and…
VCCP CX boosts senior team with double appointment
VCCP’s dedicated customer experience arm, VCCP CX, has appointed its first ever chief executive as part of a double hire,…
Pret A Manger hires VCCP for omnichannel expansion
Pret A Manger is ramping up its transformation strategy – accelerated by Covid lockdowns – with the appointment of VCCP…
Marketers urged to wake up to new post-Covid ‘tribes’
Post-pandemic Britain will see the country split into new tribes along complex psychological lines, with major long-term impacts on their…
WPP takes hit with Chime, still no sign of Kantar sale
WPP has offloaded its 25% stake in VCCP-owner Chime to Providence Equity, but the marketing services giant appears no closer…