MoJ shuts down 200 claims firms
The Ministry of Justice has shut down more than 200 rogue claims management companies in the past six months as…
Articles by DecisionMarketing
Just 0.5% of global data analysed
Those who pour scorn on the rise of ‘big data’ – claiming it has been made up by software vendors…
Philips promotes posh skincare
Philips is launching an integrated campaign to continue to raise awareness and build trust in its skin rejuvenation system RéAura…
Busty takes on ‘rogering’ Rogers
On the off-chance that the world hasn’t ended today, I’ve got a new rival now the svelte queen of adland…
FOI requests reveal bizarre facts
The Information Commissioner’s Office is flagging up its part in the ‘open data’ revolution by revealing the sublime to the…
Boxing Day spend set to top £472m
Online shoppers in the UK are expected to spend a record £472.5m on Boxing Day with visits to retail sites…
Fulfilment’s not just for Christmas…
Regardless of the product offering, e-commerce is now a 24/7 customer experience which consumers are taking full advantage of this…
Nectar takes £52m hit on cards
The stampede to cash in loyalty points has forced Nectar owner Aimia to shell out an extra £52m worth of…
2012 review: when DM got smarter
So that was 2012, when – after plenty of false dawns – the year of the mobile actually came to…
Bosses ‘failing on data analysis’
Top executives talk a good game when it comes to recognising the value of data analysis in making informed, rapid…