IBM targets social media boom
IBM is tapping in to the burgeoning market for social media software with the launch of a new scheme which…
Articles by DecisionMarketing
Supermarkets face online exodus
Supermarkets are failing to retain their online customers and need to find more imaginative ways of trying to appeal to…
Cannes Direct blow for UK shops
UK agencies have failed to secure a single award at Cannes Direct Lions, with McCann Erickson Bucharest scooping the top…
The Lovin’ Spoonful, chapter three
The editor of decisionmarketing.co.uk, a cheerful, bucolic man of huge personal magnetism, uniquely responsible for increasing egg-production in his 245,000…
Banks hit by double data threat
The financial services sector is staring down a double-barreled shotgun, after being warned by two regulators to improve its record…
Warning over Wimbledon scam
Scammers are aiming to exploit interest in the Wimbledon tennis tournament to steal users’ banking details, according to security experts…
Email ‘black hole’ is exposed
The majority of the UK’s leading brands are pushing customers into an email black hole, with some taking up to…
TNT invests £20m in green fleet
TNT Express Services is planning to invest up to £20m in its UK commercial fleet to help combat strict new…
Are founders crucial to agency’s future?
When Archibald Ingall Stretton launched in the late Nineties, it was part of a second generation of start-ups set up…
WDMP hires ex-Wunderman chief
WDMP has appointed former Wunderman client group managing director Simon Taylor to the new role of client services director. Following…