Lotus gears up for Evora campaign
Lotus Cars UK has appointed agency EMO to deliver quality test drive prospects for its Evora model. Using highly targeted…
Articles by DecisionMarketing
Virgin customers get virus help
Virgin Media has become the first UK Internet service provider to warn customers their PCs are infected with a virus…
UK shops falter at Cannes Direct
UK agencies have secured only eight finalists out of the 204-strong shortlist for this year’s Cannes Direct Lions, with the…
Topshop ‘has most Facebook fans’
Topshop has been crowned the retail queen of Facebook, according to a new social network index which shows the brand…
Green scheme ‘smoke and mirrors’
The industry has given a muted response to the launch of an environmental suppression file, the Green Preference Service, amid…
EU calls for simplified data access
Businesses in the European Union must make it easier for customers to access, amend and delete any data stored about…
Don’t tell your wives, Stu’s back…
Good news for the owners of Little Italy in London’s Soho, get the bunting out, your biggest customer is on…
Comparison sites face FSA wrath
The Financial Services Authority is warning price comparison sites that they may be flouting financial advice regulations when they lead…
Archibald plots UK and Oz return
Archibald Ingall Stretton co-founder Stuart Archibald is looking for a role which will allow him to divide his time between…
CMW bags Allied Bakeries digital
Allied Bakeries has appointed CMW to develop the digital strategy for its brand portfolio which includes Kingsmill, Allinson and Burgen….