Keevill exits Kitcatt Nohr Digitas
Kitcatt Nohr Digitas creative chief Phil Keevill has become the most high profile victim of a reported round of cost-cutting…
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PI law firm kicks off digital blitz
Personal injury law firm Spencers Solicitors is attempting to distance itself from rogue elements in the sector with a digital…
Lufthansa hands brief to Space
Airline Lufthansa has appointed agency Space to drive awareness of its new daily direct flights from Manchester and Birmingham to…
Press accused of Johnson witch-hunt
The press has been slammed for mounting a witch-hunt after the daughter of Avongate owners Robert and Lindsay Johnson –…
Greene: ‘We can rebuild direct mail’
Royal Mail boss Moya Greene believes the postal operator can increase its revenues from direct mail – which currently claws…
Guinness to pool pan-Euro briefs
Guinness is holding talks with agencies about its pan-European digital and direct marketing business as part of plans to pool…
Mini taps into Diamond Jubilee
BMW-owned Mini is aiming to capitalise on the Queen’s Diamond Jubilee celebrations with an interactive Facebook app – ‘Mini Royalty’…
Boots: shoppers want us to use data
Members of Boots’ loyalty scheme – the Advantage Card – expect it to use their data to target them with…
TDA nets Alzheimer’s legacy brief
Alzheimer’s Research UK, the UK’s leading dementia research charity, has appointed marketing agency TDA to conduct a comprehensive review of…
Scramble to hire ‘marketing hybrids’
Brand owners are crying out for marketing chiefs with data analysis and coding experience – so-called marketing hybrids – to…