Death knell for call centre queues
The days when customers would put up with “hold music” and sit in a call centre queue are well and…
News
Teen girls urged to take data roles
Teenage girls are being encouraged to consider a career in data and technology, to help bridge the gender gap in…
Sky warned to ramp up CRM push
BSkyB will have to crank up its CRM activity to prevent customers from ditching high-value subscription services – such as…
Alterian secures £69.7m buyout
Marketing analytics and social media company Alterian has been bought by international information management provider SDL in a deal worth…
Games pushes alternate transport
Londoners are being urged to consider new modes of travel, new routes or altering their usual times to avoid congestion…
Brands up data security budgets
The combination of a potential £500,000 fine and long-standing brand damage will drive increased investment in data security in 2012,…
Shoppers blast ‘costly’ retailers
Almost two-thirds of British shoppers (64%) do not believe that retailers have done enough to reduce the cost of their…
TNT posties to take on ‘final mile’
TNT Post is planning to roll out its own delivery service for bulk and direct mail, going head to head…
ICO: EU laws ‘poorly thought out’
Many of the proposals in the new EU data laws have been poorly thought out, according to the Information Commissioner…
MBA scoops campaign for Sky Bet
Sky has appointed agency MBA to devise a major new campaign for Sky Bet, promoting a number of digital innovations…