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First4lawyers DRTV for MEC Manc

Personal injury law specialists First4lawyers has appointed MEC Manchester to handle its DRTV media planning and buying account, kicking off…




Cross-channel surge boosts email

The rise of cross-channel campaigns is sparking major growth in the UK email marketing industry, which witnessed a 15.5% surge…





‘New’ data to create new gurus

Data chiefs who embrace the power of new sources of realtime, contextual information – from smartphones, social media, and ‘the…