Omnicom expands Google consultancy to UK market
Omnicom Media Group is aiming to capture a larger slice of the £170.8bn global ad budget spent across Google platforms…
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Brassic Brits say disposable income has evaporated
Two-thirds of British consumers have seen their disposable income crash through the floor in the past 12 months, and predict…
The Mission Group swoops for data science consultancy
The Mission Group, the company behind Krow, Bray Leino, Story and Soul, is continuing its acquisition spree by snapping up…
Marketers not feeling the love from senior management
As Valentine’s Day unfolds, it appears top UK marketers working are feeling decidedly unloved, with the vast majority (75%) claiming…
Let me go: Online lovers demand dating data deletion
On the eve of Valentine’s Day, millions of loved-up Brits have admitted they want their online dating past deleted from…
Aldi dating app aims to get to the heart of the matter
Discount supermarket Aldi is aiming to drum up business and show the love North of the Border with the launch…
Barclays hit with TUPE claim over Tech Nation staffers
Barclays’ joy at securing the Government’s £12m Digital Growth Grant from Tech Nation for its Eagle Labs unit appears to…
Metaverse ‘won’t be viable until the end of the decade’
The metaverse might be marketers’ latest shiny new toy – with many brands intending to place a large investment into…
Acxiom ratchets up attack on ‘clean room’ data market
IPG-owned data giant Acxiom is bolstering its services to target the so-called “clean room” data market, as the battle rages to…
Firm behind Royal Match hands media to Spark Foundry
Dream Games, the mobile gaming firm behind the best-selling Royal Match video game, has handed its multimillion pound UK media…