Online’s not the only way as omnichannel retailing rises
A high street presence is increasingly influencing consumers’ decisions on whether they buy from brands online, with the rise of…
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Salocin spins off Edit unit for Join the Dots media shop
The Salocin Group is launching a standalone media agency by spinning off a team from its first acquisition, Edit, as…
UK ad sector fights off Omicron to hit record growth
The UK’s advertising market has witnessed an even greater recovery than previously predicted, up 26.4% to an estimated record spend…
Lovehoney spanks Google over SafeSearch site block
Sex toy specialist Lovehoney has attacked the new Google SafeSearch feature – and accompanying changes to the Google search algorithm…
DMA links with Scottish firm for apprenticeship boost
The DMA is continuing to ratchet up its efforts to attract new blood into the industry by partnering with Glasgow-based…
Oatly green claims spark red mist at the ad watchdog
Businesses facing increasing pressure to big up their green credentials have had a shot over the bows following a new…
Marketers ‘kid themselves’ that they have data cracked
Marketers talk a good game when it comes to their data strategies but it seems most are simply kidding themselves…
ICO proves even a tiny PECR can be reputation wrecker
The Information Commissioner’s Office has proved even the smallest breach of data laws can result in a monetary penalty –…
Brands warned that they can’t rely on loyalty any more
The concept of customer loyalty is in danger of being consigned to the marketing graveyard, with the Covid pandemic triggering…
Kin + Carta appoints duo to senior leadership team
Kin + Carta, the former print giant which is now a digital transformation specialist, is bolstering its leadership team with…