Sky turns on new cross-device TV audience data tool
Sky is aiming to boost its appeal to brand owners by adopting a new tool to improve audience data for…
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Hertz sues Accenture for $32m over website car crash
As anyone who has ever had their website redesigned by “experts” will testify, it can be a painful process but…
Oystercatchers trio jump ship to launch rival start-up
Three former Oystercatchers executives – managing partners Angus Crowther and Vladimir Komanicky and data analyst Tilly Small – have joined…
Even Facebook’s own staff don’t trust it with their data
The overwhelming majority (88.8%) of people who work in the tech industry do not trust Facebook to handle their data,…
Scots urged to tackle ethics in drive for data supremacy
The Scottish government, businesses, and academia must start to ask the difficult questions – such as how to use data to create…
TwentyCi Group brings in ex-ZPG chief for non-exec role
Customer insights firm TwentyCi Group has appointed Mark Witherspoon – the former data services director at Zoopla and uSwitch owner…
Adspend nears £24bn with surge in data-driven activity
UK adspend rose 6.3% year-on-year to reach £23.6bn in 2018, spearheaded by the inexorable march of data-driven digital media as brands…
Incisive Media grovels over breach of readership data
Incisive Media, the publishing firm behind the likes of Computing, The Inquirer, Investment Week and V3, has been forced to…
Three champions connectivity with Boys + Girls activity
Three Business – the B2B division of the CK Hutchison Holdings-owned mobile brand – has come to the rescue of…
RSPB enlists music icons to rescue the dawn chorus
David Bowie might well sing “I close my eyes and I can fly” on the 2003 Reality album but the RSPB…