Royal Mail tests new GDPR swerving direct mail scheme
Royal Mail has launched trials of a new direct mail scheme, which enables brand owners to tap into established targeting…
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Email survives GDPR noise to remain top of the pops
The barrage of repermissioning emails from brands eager to keep their customers onboard might have had the press gnashing their…
The dam bursts: companies hit by flood of data requests
Claims that companies would be inundated with data deletion requests once GDPR came in to force might appear to have…
TMW signs Little Mix to get ‘Down & Dirty’ for Simple
Unilever is aiming to attract the teen market by bringing in former X-Factor girl band Little Mix for a new…
$40m funding deal to fuel GlobalWebIndex growth spurt
Market research and insights company GlobalWebIndex, which already counts Google, Spotify, WPP, IPG and Omnicom Group among its client base,…
Daily Mail tops the list of UK’s most insecure websites
More than half of all the web’s top one million sites will now be flagged up as insecure for visitors…
ePrivacy shake-up ‘will finally bring tech giants to heel’
The looming ePrivacy Regulation will revolutionise the way the Internet works, and finally stop the major tech companies from riding…
Tech giants join forces to tackle data sharing issues
With most tech giants still struggling to come to terms with GDPR, Google, Facebook, Microsoft and Twitter have at least…
Intimate corporate secrets of car giants leaked online
It has been well documented that customer data breaches can be potentially disastrous for many businesses, hitting shares, sales and…
Equifax tries to kill off ‘far fetched’ data breach claims
Equifax has attempted to kick out the mass lawsuits taken out against the firm following last year’s data breach by…