Post Office ‘sale’ targets small firms

Post Office 'sale' targets small firmsThe Post Office is joining Royal Mail’s quest for parcel business by offering small business customers and online sellers up to 50% off parcels of up to 2kg when they use the free, fast-track Drop & Go service, available at more than 11,000 branches across the country.
Drop & Go was launched in response to the ever-growing ecommerce market, with a recent study showing that 392 million items were sold on eBay last year, with a third of UK adults now actively selling online – almost a quarter (23%) of UK adults sell more than 20 items a year through sites such as eBay.
Customers using Drop & Go hand over their mail at a fast-drop counter at their local participating Post Office. The branch then processes their mail, taking the payment from the customer’s prepaid Drop & Go card.
In addition, to the small parcel discounts, the Post Office is also offering its Drop & Go customers 25% off Royal Mail Special Delivery Guaranteed by 1pm, when sending parcels between 1-2kg. The sale starts today (June 30) and will last until July 27 .
Post Office head of mail Eamon Prices said: “Drop & Go is one of many changes taking place across the Post Office network to make it as easy as possible for customers to access our services. The summer parcels discount shows our commitment to helping small businesses and online sellers to keep down costs, enabling them to get on with running their companies.”
The move is part of a wider shake-up at the state-owned business. Earlier this month it appointed four data companies – including Rapp, Medialab, Aimia and CACI – to overhaul its marketing strategy as part of plans to get closer to its customers.

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  1. Post Office ‘sale’ targets small firms http://t.co/W2ZRvKcDZX #directmarketing #onlineshopping #ecommerce

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