Seabrook exits FastMap for start-up

paul-seabrook-director-fastmap257-webFastMap co-owner Paul Seabrook has left the business after nearly seven years to set up his own online research and data consultancy, Beautiful Insights.
Seabrook started his career client-side in the automotive industry at the Sidlow Group, a car dealership chain, before spending nearly six years at Daewoo, latterly as integrated marketing chief. He has been at FastMap since October 2006.
According to Companies House, Seabrook is the sole director of Beautiful Insights which was registered as a limited company in July.
The online marketing research agency has a similar offering to FastMap and runs customer panels and communities, creative testing, online focus groups, proposition testing, international studies, voxpops, data analytics and profiling.
FastMap was originally set up in 2000 by CCB – the company founded by Tony Coad, Bill Bury and David Cole – as an online research panel. Coad and Bury left in 2006 to set up NDL Realtime and then sold it to PDV a year later, where they both worked until late 2009. By then, FastMap had dropped the CCB branding.
In the same year, former DLG boss Jeremy Whitaker took on a non-executive role at FastMap but stepped down in March 2012.
Managing director David Cole continues to head up the business, whose clients span automotive, charity and finance brands, including VW, Toyota, Oxfam, RSPCA, HSBC and Aviva. It also runs the research programme for the DMA.

Related stories
Direct mail ‘most trusted medium’
Consumers are shunning digital DM

Print Friendly

To leave a comment please register – it takes less than a minute and is free of charge. You will also get our weekly email update The DM Report (to opt out contact subscriptions@decisionmarketing.co.uk). If you are an existing user, please log in. If you have forgotten your log-in details please email info@decisionmarketing.co.uk to get them reset!

Existing Users Log In
 Remember Me  
New User Registration
*Required field