WDMP recruits group account chief

WDMP has appointed TBCH group account director Louise Roberts to create and head up a new account group at the agency, as well as take the lead role in the development of new business pitches.
As group account director, Roberts will become a key member of the management team, and be directly accountable for a number of the agency’s clients, which include Prudential, Just Retirement, F&C asset management and the University of Southampton.
Roberts started her career at BBH in 2006 and then had a spell at D&D (now SapientNitro)joining TBCH (formerly Targetbase Claydon Heeley) in 2010. While there she worked on Three Mobile, Bentley Automotive and Princes Trust.
WDMP managing director Craig Wheeler said: “Louise’s impressive direct and CRM experience immediately stood out to us, as well as her passion for nurturing and developing excellent client relationships. Louise shares the WDMP entrepreneurial attitude and ‘can do’ approach to a challenge. She will no doubt bring a new dimension to the senior team.”
Roberts added: “WDMP has a strong culture, an excellent new business track record and their recent campaign work for current clients is very impressive. There is definitely a real buzz around the agency at the moment and I am really looking forward to being part of the team driving the agency forward.”